Red Bull Media House GmbH
A global media company, Red Bull Media House produces, publishes, distributes and licenses high-quality sport, entertainment and educational programming from the areas of Sport & Lifestyle, Nature & Science and Tradition & Inspiration. Its product portfolio includes sport and lifestyle programming, documentaries, feature films, music, games and mobile apps, as well as print and online magazines, that fascinate and inspire audiences all over the world - through all media channels and on all types of devices. http://www.redbullmediahouse.com.We are currently looking for a Senior Digital Analyst to join our Audience Intelligence Team, based in our headquarters in Salzburg, Austria.
In 1987, Red Bull not only launched a completely new product, it created and has led ever since a whole new product category, Energy Drinks. Nowadays Red Bull employs more than 11500 people in over 171 countries, selling over 6 billion cans a year. The World of Red Bull provides the forum for you to use your talent and passion, to develop yourself and make an impact. Find out why we're different.
Leading the editorial analytics strategy in order to develop actionable insights and recommendations to inform editorial and programming teams.
Deliver analysis and deep-dive in a constructive and concise manner to shape the editorial strategy and maximize the Red Bull digital media impact.
Analyse program performance across paid, earned, owned and shared with a 360 approach.
Provide best practices and recommendation about: what to feature, what to push and when, new emerging opportunities.
Monitor consumer journey and onsite engagement
Proactively plan and execute ad hoc analysis to develop strategies and tactics for developing Red Bull Media Networks audiences
Fully part of editorial planning processes: support with data and analytics the monthly and weekly content planning.
Daily and weekly data review and weekly debrief with stakeholders.
Establish appropriate KPIs framework to measure success and develop editorial dashboards that helps editorial & programming teams to take decision based on data.
In your cover letter, please include an explanation of why your experience is specifically relevant to this role at Red Bull. We want to see your personal style - what makes you tick and why you think your next opportunity is here with us.
Red Bull GmbH, Human Resources, Am Brunnen 1, A-5330 Fuschl am See, http://www.redbull.at/jobs. Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is EUR 1728 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.