Licensing Manager Global Consumer Products (m/f)

      Salzburg Sport GmbH

      Elsbethen, Salzburg - vor 1 Monat

      Licensing Manager Global Consumer Products (m/f)


      The Red Bull Global Consumer Products division develops and sells merchandising products for international sports- and event-projects (Red Bull Racing, RB Leipzig, EC Red Bull Salzburg, Red Bull Air Race…) and manages the new Red Bull fashion brand AlphaTauri (, As Licensing Manager you manage a specific group of product categories and licensees and support the execution of new license agreements. In cooperation with the Consumer Products team you conduct market researches and develop new businees opportunities. Furthermore you monitor product presentations and support new product launches.

      In 1987, Red Bull not only launched a completely new product, it created and has led ever since a whole new product category, Energy Drinks. Nowadays Red Bull employs more than 11500 people in over 171 countries, selling over 6 billion cans a year. The World of Red Bull provides the forum for you to use your talent and passion, to develop yourself and make an impact. Find out why we're different.

      • Location Elsbethen, Salzburg, Austria
      • Schedule Full-time
      • Organisation Salzburg Sport GmbH

      Areas that play to your strengths

      (all the responsibilities we'll trust you with)

      • License Management

      Day-to-day management of a specific group of licensees

      Monitor licensees' monthly financials, forecasting, and sales trends to provide an on-going analysis of the business; assess any royalty opportunity or risk versus budget

      Support the execution of new license agreements, renewals, and amendments

      Spearhead licensee business development opportunities and other ad hoc initiatives

      Visit local stores to see new product launches, corporate initiatives and to monitor product presentation

      • Category Management

      Act as ambassador for the category. Research & understand the competitive landscape. Analyze and understand market trends, consumer trends, retailer and industry needs

      Strategize and develop new business opportunities. Analyze account (licensee and retailer) business performances and develop growth objectives that are aligned with the overall consumer products strategies

      Develop and implement product strategies, merchandising and marketing plans to ensure that sales are maximized and marketing objectives are met

      Partner with sales in assortment / retail planning / sales pitches where relevant

      • Retail, Sales & Marketing

      Develop strong relationships with key retailers to maximize commercial and brand opportunities

      Maintain general knowledge of the retail landscape and monitor retails sales performance of key licensees and programs

      Build strong team-oriented relationships to develop opportunities of coordination with other categories, lines of business and departments and/or cross-promotional opportunities

      • Product Development

      Partner with the Product Development teams to bring compelling new product innovations to market

      Ensures licensee product lines reflect the quality and brand/property objectives

      Your experience includes:

      (proven performance in)

      • Strong understanding of brand positioning, retail business development function, retail distribution and the retail environment
      • Highly detail-oriented & excellent organizational and project management skills
      • Ability to handle several tasks/assignments simultaneously and to maintain flexibility to adapt to changing priorities
      • Excellent communication & presentation skills
      • Self-starter, motivated, proactive, dependable, able to work in a fast pace environment
      • Proficient with Microsoft Office applications, especially Excel, Word and PowerPoint
      • Bachelor / Master degree and min. 5 years professional experience
      • Excellent English skills (written and spoken)

      Travel up to: 50%

      In your cover letter, please include an explanation of why your experience is specifically relevant to this role at Red Bull. We want to see your personal style - what makes you tick and why you think your next opportunity is here with us.

      Apply Now

      Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is EUR 1768 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.